Optometric Services Inc. (OSI) has announced the appointment of Karina Dandavino as the director of marketing.

New to the position, Dandavino's duties now consist of managing all marketing activities for the company and its subsidiaries.

Dandavino has been a member of the OSI team since 2002 and held a number of positions. Before her recent appointment, she had been assistant director of marketing since 2008.

Given her years of experience within the company, she has acquired a thorough understanding of the optometry industry in Canada. Furthermore, she was a veteran of the fashion world prior to joining OSI.

OSI has also announced that Steve Bélanger, formerly director of marketing accounts at OSI, will step into the position of assistant director of marketing.

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