Luxottica has opened its first Canadian customer showroom in Toronto at a gala event opening on Monday.

In a celebration with Canadian eye care industry clients, Vice-President of Sales and Marketing at Luxottica Wholesale North America Ludovic Ladreyt said, “We want to show increasing support for the Canadian market, by supporting increased training, for a team that's stronger at supporting you to do a better job of sales consulting.”

Located on the 58^th floor of downtown's prestigious Toronto First Canadian Place building, the glass offices include a training room and showcase room, being nicknamed the vault.

President of Luxottica Wholesale North America Holly Rush said, “We want to elevate the experience when viewing our products and brand and change the experience from transactional to transformational.”

This is Luxottica's fourth premium customer showroom in North America, joining centres in New York, Miami and Los Angeles.